Posted by Kathleen S on Fri, Aug 28, 2009 @ 07:16 AM
This is the first in a series explaining how web conferencing can help you realize the benefits of using remote workers while avoiding the common pitfalls of such an arrangement. As budgets continue to tighten, more businesses are utilizing telecommuting independent contractors or employees.
The benefits of telecommuting are great. When companies use the services of independent contractors, they save overhead costs and avoid many regulatory concerns. When they allow employees to telecommute, they can often negotiate lower salaries in exchange for the privilege of working from home.
Recognizing Opportunity
Most businesses fail to utilize the opportunities telecommuting offers because they have no experience with remote worker management. Remote workers require a different type of management style that focuses on results rather than real-time observance of performance. Such concerns can be allayed by using web and video conferencing to communicate with employees in real time and check their work status.
Profile of a Telecommuter
Many managers have a misconception of what the average telecommuter is like. Telecommuters are not lazy, pajama-wearing slouches. They are some of the most driven and highest-performing employees in the American workforce. These individuals are tech-savvy, self-motivated, exceptionally productive and outgoing.
Employee Benefits
Telecommuters prefer working from home because it saves driving time and travel costs. In addition, it allows an autonomy and freedom not found in the office. This freedom translates in to happier and more loyal workers. The benefits of telecommuting drive them to work harder and produce more.
Offering the option to telecommute is an excellent way to attract top talent from all over the world. With video conferencing, you can conduct job interviews remotely and stay connected with workers everywhere through a simple, easy to use interface.
Posted by Kathleen S on Thu, Aug 27, 2009 @ 01:50 PM
Web conferencing has many advantages, but it also has many pitfalls. Just like in-person meetings, there are some rules of etiquette that must be followed and other behaviors to avoid.
What you Should Do
Be sure to prepare your presentation well in advance of the conference time. This allows you to take the time to edit out any errors and ensure all the information necessary is included. Email necessary materials to attendees or post them online where they can be accessed easily before the presentation. Give attendees a day or two to read and absorb the material before the conference.
Being late to a web conference is just as embarrassing and unprofessional as showing up late to a face-to-face meeting. Show the attendees that they matter to you by arriving a few minutes early. You should already be on the line when attendees begin calling in.
Just as you would not want to hold an office meeting in a noisy cafeteria, avoid holding a web conference in your noisy living room. Be sure you have a separate room in your home where background noise is at a minimum.
What Not to Do
Try not to squirm around in your chair during the meeting, especially if it is made of leather. Your agitation and restlessness will be heard by others and may be distracting. Be still and keep a calm demeanor throughout the presentation, setting the tone for everyone else.
You would never go to a meeting chewing gum or eating, so don't do it in a web conference. While a glass of water is fine for keeping your throat moist, do not pop open soda cans or let yourself be heard snapping gum.
Avoid the temptation to make attendees "hold" during a meeting. Be well prepared in advance and there will be no reason to disrupt the conversation. By avoiding the use of hold, you are making the web conference as close to an in-office meeting as possible.
While web conferencing offers great benefits for long distance meetings, it is important to follow the rules of etiquette. By doing so, you take best advantage of this time and money saving technology.
Posted by Kathleen S on Wed, Aug 26, 2009 @ 04:33 PM
Create Opportunity with Web Conferencing
Offering a free service is a great way to attract targeted
leads to your business. Webinars and
free education classes can be formulated to target the audience you need to
tell about your product. You can conduct such webinars and training sessions
affordably by using web conferencing.
Demonstrate your Product
You may simply want to show customers how your product can
improve their lives or solve a problem. You can demonstrate your product in a
free webinar and direct them to your landing page after the presentation.
Pitch your Product
In business-to-business applications, webinars let you
actively display the benefits of your product and answer questions in real time
on a simple and easy to use platform. Leads will respond to your presentation
and ask questions. This kind of client interaction provides valuable feedback
and new ideas on how to market your product.
Generate Leads and Traffic
Such free webinars are also great traffic generators for
blogs and other websites. By offering the free course in exchange for user
emails, you begin to build a highly targeted email list with which you can
build trust and later market your product.
Affordable Marketing Strategy
Webinars are much more affordable that PPC marketing in most
cases. Rates are incredibly low and a simply fifteen minute presentation may be
all you need to attract leads and traffic.
It is vital that your presentation be well thought out and
be presented flawlessly. This is when you will want to be sure you use a
service with 24/7 customer service available to help should any problems arise.
By combining your message with a webinar service with good
customer support, you create a marketing tool for your business that attracts
targeted leads, generates traffic and can ultimately lead to more sales.
Posted by Kathleen S on Wed, Aug 19, 2009 @ 11:17 AM
This is the next installment in an ongoing series devoted to helping you gain the
advantages of remote workers while avoiding some of the common pitfalls most often associated with a virtual workforce. Today, we will discuss why web
conferencing is usually the best way to communicate and collaborate with your virtual workforce.
Having a virtual workforce means there are many options
available to you for communication. Unfortunately, too many managers rely on
email to discuss work-related items with telecommuters. While emails may be the
right course in some situations, real time communication through web
conferencing is preferable.
The Problem with Emails
Think about how you assign new work to your employees. By
email, the instructions lay among many other requests in the employee’s inbox.
According to Jon Reed, a successful telecommuter since 2000, “I think we need
to step away from the expectation that email is the best real time medium for
communication. I find that once I check my email, I can’t ignore the fifteen
requests for various kinds of follow ups.” He continues, “…email can be
uniquely time consuming, I try to limit my email sessions to a couple big
binges every day. Without that I would never get my deliverables done.”
Use Web Conferencing for Assignments
A better way to step above the email jungle is to conference
with your employee via the web. This way you can point out particular project
points or goals and show the employee what is expected. This offers the
employee a way to respond with questions immediately, rather than waiting for
your email reply to get started. The result is greater productivity and fewer corrections
to the work later.
Why Web Conferencing is Better than Phone Calls
Web conferencing has become so affordable it may even be
preferable to telephone communications. On the telephone, you cannot show the
employee the intended result of a project. However, when you set up web
conference, you can point out particular points of discussion to the employee
and devise a plan of action together, just as if you were standing in the same
office.
Posted by Kathleen S on Tue, Aug 18, 2009 @ 03:48 PM
Welcome to part four of our ongoing series looking at how businesses can use
audio and web conferencing to leverage the benefits of remote workers while avoiding the common
pitfalls of such work flow arrangements.
Time Management for Remote Workers
The biggest concern with virtual employees is how much they
work. Such workers often work too much and can suffer from burn out. Some may
wake up early and begin work. Without any distractions, they often find
themselves forgetting to eat and working well past office hours.
This is where an afternoon web conference becomes most
important. Have a quick meeting with your worker and ask about the day. Asses
the employee’s emotional state and be sure they are not pushing themselves too
hard. Casually asking what they had for lunch will help you be sure they are
taking appropriate breaks.
Another way to help your employees maintain structure is to
set up automated email reminders. Send one at break time, lunch and at the end
of the day, providing a friendly reminder that it is time to rest.
Stay Connected
Use instant messaging to keep your employees connected.
Allow a certain amount of freedom of personality in these messages. While they
must remain appropriate, employees also need a way to joke about their work to
release tension.
Include remote workers in company web conferences at least
once a month and be sure to include a social time in that meeting where some
simple game is played to encourage social interaction. You may also connect
workers who live near one another and encourage them to socialize after work.
Posted by Kathleen S on Mon, Aug 17, 2009 @ 09:02 AM
This is the third in a series about how audio conferencing services and web
conferencing can help you enjoy the benefits of remote workers while avoiding
the common pitfalls of such working arrangements. This discussion focuses on
integrating the remote worker’s office to meet the needs of your company.
Office Space
Any remote worker you hire should have a separate, fully
functional home office, with all the machines and capabilities found in your
office. This means ergonomically correct desks and chairs, quality telephones,
fast computers, web cameras, broadband internet, fax capabilities, copy
machines and the like. You must communicate all of these requirements to the
employee and then verify they are in place.
In most cases, workers are happy to supply the necessary
hardware at their own expense. If your company has specialized hardware or
software that you will provide, be certain the employee signs a contract,
specifying the rights and duties of each party in maintaining the equipment.
You should also spell out what happens to such equipment should the employee
relationship be terminated.
Training
Do not assume your employee knows how to use your company’s
communications systems. Have a quick web conference to go over the different
avenues of communication and address any training issues at that time.
It is also important that your telecommuters understand who
your service providers are and how to use them. This can include mail services
or office-supply vendors. Show employees the proper procedure for utilizing
these services.
Hello, My Name Is…
Introduce the new employee to current staff with a
photograph and bio. Open a dialogue by including the new employee in a web
conference staff meeting as soon as possible after the hire. Connect the new
hire with another worker who has been telecommuting for you on a long-term
basis.
Settling In
It is best to get your employee up and running as soon as
possible. Assign basic tasks that will familiarize the employee with your
systems and then begin adding more complicated work as the days pass. Schedule
fifteen minutes each afternoon for a web conference to address questions and
direct work. Finally, be sure to get
them up and running with your conference call system - conference calls are the great telecommuter
equalizer as clients, workers and prospects are all dialed in, creating a
veritable virtual office for communication and primed for collaboration.
Posted by Kathleen S on Thu, Aug 13, 2009 @ 08:31 AM
This is the second in a series about how
audio and web conferencing can help you realize the benefits of hiring remote workers while avoiding the common pitfalls frequently cited by those making such hires.
When interviewing candidate for virtual work, it is vital you look for certain qualities that will ensure you gain a highly focused and productive worker. Not only will you want to set up a web conference to assess the employee's attitudes and communication style, you will also look for particular personality traits and skills.
Personality Traits
Candidates for virtual work must understand your mission and take it up as their own calling. Look for candidates whose rewards systems are dependent on internal factors, not outside approval. Find out what types of work they truly love to do and make sure those jobs fit in with the job description.
You should also look for confidence in your virtual workers. They must be able to evaluate difficult situations and make good decisions. Be sure to find out about past difficulties and how the candidate handled those problems.
Skills
Virtual workers need superior communications skills to be effective. In order to assess such skills, be sure to communicate by all channels in separate interviews. Exchange emails, schedule a telephone interview and perform the final interview by web conference - allowing for the candidate to share past work, documents and other relevant items. During each interview, ask questions about specific workflows and motivations, and then observe the employee's communication skills.
Technology
If the candidate does not have an in-depth grasp of technology, telecommuting will not work. They must learn and apply new skills quickly. They must understand email, web conferencing and telephone communications. Find out about the employees preferences in hardware and software to see how deep the understanding of technology goes.
Posted by Kathleen S on Mon, Aug 10, 2009 @ 08:39 AM
This is the first in a series explaining how web conferencing can help you realize the benefits of using remote workers while avoiding the common pitfalls of such an arrangement. As budgets continue to tighten, more businesses are utilizing telecommuting independent contractors or employees.
The benefits of telecommuting are great. When companies use the services of independent contractors, they save overhead costs and avoid many regulatory concerns. When they allow employees to telecommute, they can often negotiate lower salaries in exchange for the privilege of working from home.
Recognizing Opportunity
Most businesses fail to utilize the opportunities telecommuting offers because they have no experience with remote worker management. Remote workers require a different type of management style that focuses on results rather than real-time observance of performance. Such concerns can be allayed by using web conferencing to communicate with employees in real time and check their work status.
Profile of a Telecommuter
Many managers have a misconception of what the average telecommuter is like. Telecommuters are not lazy, pajama-wearing slouches. They are some of the most driven and highest-performing employees in the American workforce. These individuals are tech-savvy, self-motivated, exceptionally productive and outgoing.
Employee Benefits
Telecommuters prefer working from home because it saves driving time and travel costs. In addition, it allows an autonomy and freedom not found in the office. This freedom translates in to happier and more loyal workers. The benefits of telecommuting drive them to work harder and produce more.
Offering the option to telecommute is an excellent way to attract top talent from all over the world. With video conferencing, you can conduct job interviews remotely and stay connected with workers everywhere through a simple, easy to use interface.
Posted by Kathleen S on Wed, Aug 05, 2009 @ 04:14 PM
Even if you frankly ask your workers what the most boring parts of
their jobs are, would you get an honest answer? Probably not. The truth
is, most workers abhor boardroom meetings. A presenter stands at the
head of the room with a prepared speech and all eyes do their best to
stay open as participants do their best to stay engaged in the speech.
Even the best speakers can have difficulty maintaining an engaged
audience.
Fear not, there is a way to keep your audience’s attention
without hiring creative talent to write a screenplay. By using the
interactive features in a web conference, you allow your audience to
participate in the meeting on a deeper level. With desktop sharing,
whiteboards and instant messaging, you can offer the audience chances
to participate in the meeting. Not only will this ease boredom, but
your employees will walk away with a deeper understanding of the
subject matter and a more focused approach to their jobs.
Because
you can share your desktop, it is a good idea to break the ice with
some humor. This may mean showing a comedy clip, or playing a quick
game of hangman online. Use the shared desktop feature to warm up your
audience and make them feel engaged. It will go a long way towards
creating a more entertaining and useful conference.
You can also use
the whiteboard to help employees focus their attention on the subject
matter. Write down a question or idea related to the discussion topic
and then ask each participant to write down his or her answers or
ideas. This warm up gets participants thinking about the problem or
topic and focused on learning more.
Instant messaging is useful
for encouraging employees to share ideas while avoiding disruptions to
the meeting. Ask attendees to use this feature when an idea comes up.
If they believe you will actually read their messages, they are much
more likely to listen to what you have to say and respond with their
points of view. Be sure to follow up on instant messages by email after
the meeting. This type of encouragement will ensure continued active
participation from your employees who will be glad your meetings are no
longer so boring!